Dear Africana Woman,

Hi hi. No I have not forgotten the challenge. I just had some hectic days and was not able to send you a letter. Je suis desole. I will make this a very quick one. Of first of all, the Africana Woman website has a facelift. I am very proud because I did it myself. I was very sure I would break it lol. Please go look at it and tell me what you think.


I love people who give feedback like this is too much, this is ugly. Trust me I can take it. For example, I forgot to redesign the mobile web interface and only realised it much later. But so many people had been looking at the website but instead of telling me ‘sis, it looks crazy’ they kept quiet. Sigh. Don’t worry, Mo came to the rescue and snatched my edges. What I am trying to say is that when someone asks for feedback they really need it. Even if it is negative feedback because then they are able to improve. If you don’t say anything, it’s like letting your friend walk around the office with tissue stuck to the back of her skirt the whole day. It’s cruel.

Eh but designing a website has so many facets to remember. Like a user-friendly interface for both mobile devices and desktops. Then there is the social media share. SEO. All this is on top of the copywriting, imagery, active links etc. It’s a constant work in progress. Which is why I use WIX because it is made for dummies. Those of you who use a certain website that presses on your patience, I don’t know how you do it. It’s complicated for no reason.

Let me answer this question about whether or not you need a website for your business. Some people are entirely reliant of social media platforms to conduct their business and do not have websites. That is Threat on your SWOT analysis because any social media can up and close on